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ENTIRE PROGRAMME

Utility Week Live
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The science of behaviour change 

22 May 2024
Utility Week Forum Keynote Stage

The industry cannot do it alone – customers must transform their behaviours if the UK is to deliver a net zero energy and water system. But how can utilities inform and persuade them to do so? First, they must understand the science of behaviour change – the core principles that drive people to behave as they do. Then, they must learn how to support customers to change their behaviours.   

It's a tall order, but there is a lot that can be done -  join this session to hear insights from behavioural science on the conscious and unconscious processes that influence customers behaviour. 



Chair introduction
James Wallin, editor, Utility Week

The science of behaviour change
Dr Pippa Lally, senior lecturer, department of psychological sciences, University of Surrey
Chairperson
James Wallin, editor - Utility Week
Speakers
Dr Pippa Lally, senior lecturer, department of psychological sciences - University of Surrey

VISIT EUROPE’S ONLY PAN-UTILITY EXHIBITION!

Utility Week Live (21-22 May, NEC, Birmingham) is the energy and water industry’s biggest annual event. UWL will offer a host of new zones, features, and unmissable content designed to accelerate delivery - to a digitally enabled net zero future. Register FREE today.
 

REGISTER FREE